KPIs for e-commerce businesses

Quantifiable Key Performance Indicators (KPIs) are essential for any business and certain sets of KPIs are important to be tracked regularly for measuring the business performance. Companies doing well on these performance indicators

Salvage your Abandoned Carts

Imagine you have a Shopify store, and imagine it has been tough for you in business for a few months. You have seen users leaving items unattended in the cart. You see data

5 Key strategies to build successful D2C brands

Ecommerce businesses have grown manifold in recent years; especially with the emergence of ecommerce platforms like Shopify, WooCommerce etc. The D2C (direct-to-customer) route has been the go-to approach for many brands. While a