“How express and admirable, in form and moving. In Action, How like an angel. The beauty of software, the paragon of interfaces. What a piece of work is a Spreadsheet!…”. What else could Shakespeare say? ... Think data for spreadsheets, think valmi.io

Imagine you have a Shopify store, and imagine it has been tough for you in business for a few months. You have seen users leaving items unattended in the cart. You see data piling up and you have considerable Abandoned Cart data in a few weeks. You are trying to

The move towards magnificent warehouses such as Snowflake was a fine one, ... A triad of personas — The Analytics Engineer, The data scientist, and The Operations Executive.... A view of the data flow involves the operations — Shape, Explore, Discover, and Activate.

In today's competitive e-commerce landscape, effective marketing is essential for driving sales and growing your Shopify store. To effectively target ads and optimize campaigns, you need access to comprehensive customer data. Marketing your Shopify store effectively hinges on understanding your customers' behavior and preferences. We, valmi.io

Quantifiable Key Performance Indicators (KPIs) are essential for any business and certain sets of KPIs are important to be tracked regularly for measuring the business performance. Companies doing well on these performance indicators usually do well and have a long run. We dwelled on what could be some of the

Ecommerce businesses have grown manifold in recent years; especially with the emergence of ecommerce platforms like Shopify, WooCommerce etc. The D2C (direct-to-customer) route has been the go-to approach for many brands. While a slew of D2C brands come up every other week, it is also getting increasingly difficult for them